Writing Content For Your Blog: The Three Golden Rules

Writing content for your blog is not a simple task by any stretch of the imagination. Your content has to be relevant to your readers, and that ever elusive inspiration as to what to write about is always a challenge. In marketing, particularly working in the healthcare sector, I have found that there are three golden rules to stick by in order to help you generate content for your blog.

Omni-Channel Marketing: The Future of Brand Engagement.

So Mr Brand Manager, do you feel good about your digital strategy? The website you have had for years is well optimised, the brand is utilising every single social platform known to man, and the communities are thriving. You've got apps – both iOS and Android, and Windows next year.